Eczema school – Video 1
Client: Government of Greenland & A.P. Møller
Produced by: Sammivik Media Group
Languages: Greenlandic & Danish
Format: Custom Animation
Topic: Childhood Eczema, Prevention, Family Hygiene
Together Against Childhood Eczema
Childhood eczema can be a painful and frustrating condition for children and their families.
In this playful animation, we join a family on an imaginative treasure hunt, exploring simple ways to manage and prevent eczema through care, hygiene, and teamwork.
🧠 How We Work: Our Creative Process
01. Concept & Foundation
🧭 Preparation & Research
We start by exploring health topics in close collaboration with our clients, defining the focus of each animation.
🧶 Story Development
We create a narrative framework based on real-life stories, shaping a structure that feels emotionally and socially relevant.
02. Crafting the Story
📝 Scriptwriting
We write scripts that are easy to understand, human-centered, and culturally grounded.
🎨 Storyboard Design
Each scene is visualized with clear illustrations to plan the emotional journey before animation begins.
🎙️ Voiceover & Translation
Voiceovers are professionally recorded in studio, with subtitles added for accessibility.
03. Bringing it to Life
🌀 Animation
We produce dynamic animations with warmth, clarity, and emotional depth.
🔁 Feedback Loop
Your feedback is integrated into each step—ensuring the final piece is just right.
📦 Final Delivery
We deliver ready-to-use videos with impact—suited for social media, classrooms, and campaigns.
Case Study:
Using animation to turn eczema prevention into a playful family adventure.
The Problem: A Common Yet Often Misunderstood Condition
Many families in Greenland struggle with childhood eczema, facing uncertainty around how to recognize it and what to do. Misinformation, stigma, and lack of clear guidance make it harder for parents to support their children effectively.
Solution: An Adventure Story That Educates
We created an animated journey that speaks directly to families, children, and caregivers. Using a playful treasure hunt metaphor, the animation introduces key eczema prevention strategies in a fun and engaging way—like moisturizing, avoiding perfume, and keeping skin clean and dry. It encourages children to see care as a family mission rather than a burden.
Result: Awareness with a Smile
The animation has been used in health campaigns, schools, and family workshops. It turns eczema prevention into a shared adventure, making the message stick. With its bright visuals and simple language, the video empowers families with knowledge while building confidence in daily care routines.
