All work / Childhood Eczema: The Treasure Hunt
2D animation
Childhood Eczema: The Treasure Hunt
- Client
- Government of Greenland & A.P. Møller
- Produced by
- Sammivik Media Group
- Languages
- Greenlandic and Danish
- Format
- 2D animation
- Topic
- Childhood eczema, prevention, family hygiene
Together against childhood eczema
Childhood eczema can be a painful and frustrating condition for children and their families.
In this playful animation, we join a family on an imaginative treasure hunt, exploring simple ways to manage and prevent eczema through care, hygiene, and teamwork.
Case study
Using animation to turn eczema prevention into a playful family adventure.
The problem
A common yet often misunderstood condition
Many families in Greenland struggle with childhood eczema, facing uncertainty around how to recognize it and what to do. Misinformation, stigma, and lack of clear guidance make it harder for parents to support their children effectively.
The solution
An adventure story that educates
We created an animated journey that speaks directly to families, children, and caregivers. Using a playful treasure hunt metaphor, the animation introduces key eczema prevention strategies in a fun and engaging way—like moisturizing, avoiding perfume, and keeping skin clean and dry. It encourages children to see care as a family mission rather than a burden.
The result
Awareness with a smile
The animation has been used in health campaigns, schools, and family workshops. It turns eczema prevention into a shared adventure, making the message stick. With its bright visuals and simple language, the video empowers families with knowledge while building confidence in daily care routines.
How we work
Packages and the full process01
Concept & foundation
Preparation & research – we begin by researching the health topic in close collaboration with our clients. Story development – we build a narrative framework based on real stories.
02
The story takes shape
Script – easy to understand, human-centred and culturally grounded. Storyboard – every scene visualised before animation starts. Voice-over & translation – recorded professionally, with subtitles for accessibility.
03
The animation comes to life
Animation with warmth, clarity and emotional depth. Your feedback at every step. Delivery – ready for social media, teaching and campaigns.
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