All work / HBSC Survey: Why Your Answers Matter
2D animation
HBSC Survey: Why Your Answers Matter
- Client
- Government of Greenland, Ilisimatusarfik & Center for Public Health in Greenland
- Produced by
- Sammivik Media Group
- Languages
- Greenlandic and Danish
- Format
- 2D animation
- Topic
- Child & youth health, national data collection, policy support
Health Behaviour in School-aged Children: what do Greenland’s children need to thrive?
The HBSC Greenland study investigates the health and behavior of school-aged children across the country. This animation explains the value of participation—how students, schools, researchers, and decision-makers come together to improve young people’s lives.
Case study
Using animation to show how local participation shapes national health insights.
The problem
Hidden patterns, missed opportunities
Without regular, large-scale data, it’s difficult to understand how children and youth in Greenland are doing. Health behaviors, emotional well-being, and risk factors vary across communities, and without participation from schools and families, efforts to improve conditions can miss the mark.
The solution
A network of voices, animated
We developed a vibrant animation that shows the journey of the HBSC survey—from a child in the classroom to researchers and decision-makers. Using visuals like glowing maps, thought bubbles, and community figures, the video brings clarity to a complex research process. It emphasizes that data is not just numbers—it’s a tool to make life better for real children.
The result
Awareness, legitimacy, and engagement
The animation is used to motivate participation among schools and communities, helping them understand their role in the HBSC process. It fosters trust in the survey and highlights how local answers contribute to national policy, community programs, and better health outcomes for Greenlandic youth.
How we work
Packages and the full process01
Concept & foundation
Preparation & research – we begin by researching the health topic in close collaboration with our clients. Story development – we build a narrative framework based on real stories.
02
The story takes shape
Script – easy to understand, human-centred and culturally grounded. Storyboard – every scene visualised before animation starts. Voice-over & translation – recorded professionally, with subtitles for accessibility.
03
The animation comes to life
Animation with warmth, clarity and emotional depth. Your feedback at every step. Delivery – ready for social media, teaching and campaigns.
Need a film like this?
Tell us who needs to understand what. We’ll suggest a format and a timeline.